Articles

Mistaken Identity – When your digital presence no longer reflects you.

October 3, 2014

Time is passing us by at a rate that has almost never been seen from a digital and technical stand…

Strategic Partnerships – When do you need it and when is it good for you?

November 2, 2014

How do you know what’s best for me? Until you know me, you will not know what I like, what…

Responsive design. What you’re missing, or worse, losing.

November 28, 2014

Despite the overwhelming use of hand held mobile devices many businesses are yet to take the appropriate steps to capitalize…

Will 2015 see the birth of the conversational search strategy?

December 23, 2014

Are keyword (paid or organic) search rankings becoming irrelevant? Will search no longer be about the words that you type…

4 Simple & Effective Content Planning Tips for 2015

January 13, 2015

If you have been feeling overrun by the sheer volume of content that needs to be managed and…

Writing content with the “F” factor

February 2, 2015

Writing web content with the “F” factor Most of us at one time or another have arrived on…

How you respond to criticism on social media is a reflection of your business

February 24, 2015

Your business has most likely created a presence on social media networks; Facebook, Twitter and LinkedIn just to…

The Image Challenge. Copyright & For Attribution

March 2, 2015

One of the challenges faced by content authors is choosing great images to feature in their website and…

Content. It’s all about the experience

March 5, 2015

Creating quality website content today is all about giving your audience an experience that they can relate to…

The new lead generation emphasis on local search optimisation

April 1, 2015

In 2014, Google conducted a research study to understand consumers’ Local Search Behaviour. Results from the…

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