The planning process begins with the analysis of your business and understanding of your goals. Your market, target audience, user insights and user behaviour are analysed alongside a review of your database. We use this information in the development of a plan to reach your marketing goals.
This step involves the creation of custom templates and engaging content as required by you. We come up with an automation strategy for the continued implementation of your email marketing. During this stage we can also A/B test content to reveal what works best for your consumer base.
As your digital partner we manage, analyse and measure the ongoing performance of your email marketing and provide evidence-based recommendations derived from analysis of your results.
