The investigation includes an audit of existing content and a client profile questionnaire to better understand the business goals and objectives. The investigation includes in-depth examination of the brand position, target audience, key stakeholders, budget, resources, risks, and constraints by our content audit strategist.
The report includes content strategy documentation providing recommendations for tone of voice, style, and direction for content creation.
The development and management of the content strategy includes content creation and copywriting for your site and other assets such as social channels, as well as a content calendar.