To develop your strategy we conduct internal and external research to evaluate the strengths and weaknesses of your current digital landscape and online presence. A thorough investigation of the analytics, structure, and content of your website and other digital assets is performed as well as a website audit, market and competitive analyses.
The workshop is an interactive experience facilitated by our senior digital architect. Working with your project stakeholders they will identify opportunities and begin the process of developing a strategic road map designed to transition your business from where it is currently, to where you want it to be, relative to your business goals.
The report contains a strategy roadmap which features activities and recommendations for next steps and a framework to measure success and performance. The strategy roadmap will articulate your digital channels, the objectives of each of these, and how they will be met in terms of actions.